FINANCIAL WRITING WORKSHOP
The course commits journalists to writing clear, concise and accurate breaking news stories, topped by attractive headlines and clear lead paragraphs. Clients choose the financial subject matter. The course is biased towards active learning, asking participants to write their way through a series of breaking financial stories, but it also addresses the needs of reflection, theory and pragmatic learners.
Journalism skills addressed during the course
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•News judgment
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•Cultivating sources and obtaining exclusive stories
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•Handling news releases
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•Interviews
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•Developing clear story structures
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•Writing accurate, balanced stories quickly with solid context
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•Writing good leads and headlines
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•Knowledge of legal dangers
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•Handling rumours and hoaxes
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•Clarity in English writing
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•Building plans to use in the event of a major story break.
Financial subjects addressed during the course
Courses run in the past have covered the following issues:
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•Central banks
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•International economic negotiations
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•Nuclear energy
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•Corporate debt
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•Equities valuation
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•Takeover bid
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•European central bank policy making.
Course Objectives
After completing the course, participants can expect to be able to:
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•Provide a well-written file of stories over a number of days
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•Write clear, concise copy of appropriate length
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•Demonstrate solid news judgment and discuss cover with a newsdesk
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•Improve quotes from polished interviewing
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•Participate in a team covering a major, continuing, news event
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•Report a speech from television.
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•List principles of good writing and errors learned during the course
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•Explain complex issues in readily understood language
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•Explain how layering improves the delivery of complex information
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•Avoid formulaic writing by eradicating jargon and unnecessary acronyms
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•Use headlines, keywords and golden quotes to hook readers quickly
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•Improve the use of context to explain the significance of a news event
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•Tighten stories by eradicating tautology, clauses, adjectives and adverbs
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•Deploy an accuracy checklist before filing stories.
Course Outline
The course simulates a newsroom handling a flow of general news events, including at least one major breaking story, underlining the need for good news editing, reporting and writing to create a polished file covering numerous story angles. Some events stimulate discussion on practical coverage, safety, legal requirements and ethical decisions. The course requires practical classroom written work to increasingly realistic time deadlines, based on a breaking story, interweaved with facilitated discussions on technical terms, news judgment and writing approaches. It includes an introduction to legal dangers, the importance of note taking and sourcing requirements. Journalists are expected to use feedback from copy coaches to improve story structures, deliver tighter writing and inject better context into the evolving story. Learning reviews then require participants in facilitated discussions to extract learning points from the output of all writers, including trainer versions, to build checklists for better writing for use after the course. Emphasis can be placed on website writing requirements.
Pre-course work
Pre-course reading, learning agreements and a short evaluation to establish existing knowledge of story structures and journalism methodology.